Start Your Independent Insurance Agency in California

Your Roadmap to Independence

Whether you’re starting from scratch or transitioning from a captive agency like Farmers or State Farm, IIABCAL is here to help guide you every step of the way.

PlanExplore and prepare for independence.
1

Explore Independence

Is going independent right for you?

  • Captive vs. Independent
  • Define Your Vision
  • What happens to your book of business or client relationships?
  • Research the California Market
Explore Step 1 & Resources →
2

Build Your Business Plan

Turn your idea into a workable plan.

  • Business Structure
  • Startup Budget
  • Revenue Goals
  • Marketing Strategy
Explore Step 2 & Resources →
EstablishSet up your agency and gain market access.
3

Form Your California Agency

Set up the business and meet California requirements.

  • Register Your Business
  • Obtain EIN
  • California Business Entity License
  • Secure E&O Coverage
Explore Step 3 & Resources →
4

Gain Market Access

Build the carrier relationships you need to write business.

  • Carrier Appointments
  • Aggregators & Clusters
  • MGAs & Wholesalers
  • IIABCal Market Resources
Explore Step 4 & Resources →
LaunchPut the tools in place and start building your presence.
5

Build Your Agency

Put the technology and operational tools in place to run your business.

  • Agency Management System
  • Comparative Rating
  • CRM
  • Accounting
  • Cybersecurity
Explore Step 5 & Resources →
6

Launch & Market

Establish your presence and start reaching prospective clients.

  • Website
  • Google Business Profile
  • Referral Marketing
  • Social Media
Explore Step 6 & Resources →
GrowBuild for the long term and stay connected to your industry.
7

Grow Your Agency

Strengthen your business and expand opportunities.

  • Continuing Education
  • Build Your Team
  • Commercial Growth
  • Sales & Retention
Explore Step 7 & Resources →
8

Stay Connected

Tap into resources and relationships to support your ongoing success.

  • IIABCal Membership
  • Advocacy
  • Legal Resources
  • Networking & Events
Explore Step 8 & Resources →
🏁 YOU’RE READY TO LAUNCH!

SUCCESS!
Welcome to California’s Independent Insurance Community

Access to Markets and Resources